India's Waste-to-Wealth Circular Economy Platform
Visit live site
5
Cities operational
₹1,240
Avg monthly user earning
84 kg
CO₂ saved per user
SWM 2016
Full compliance
✦ The Story
Why it matters
India generates 62 MT of waste a year and only ~30% is segregated at source. Fixing that one behaviour unlocks the entire circular economy — cleaner cities, jobs for collectors, and reliable feedstock for recyclers.
Why we built it
Because waste was treated as a cost, not a resource. We built a loop where households earn from segregating, collectors earn from optimised routes, and recyclers earn from quality-graded supply.
Who it's for
Urban households, RWAs, schools, offices, commercial complexes, kabadiwalas, recyclers, and ULBs running Swachh Bharat 2.0 mandates.
The moto
Turn India's waste into wealth — one segregated bin, one optimised route, one circular loop at a time.
India generates 62 million tonnes of waste annually, but segregation at source remains below 30%. Households had no incentive to segregate, collectors lacked route optimization, and recyclers couldn't access quality-graded feedstock. The circular economy was broken at every link.